View the latest Queenstown tourism facts and statistics from Destination Queenstown, Tourism New Zealand and Statistics New Zealand.
The statistics below are provided to assist you in your promotion of Queenstown and New Zealand as a tourism destination.
If you require further information or clarification on any of the following statistics, please contact Eilidh Blanchard, Business Development Executive.
Browse below research and statistics resources.
Accommodation Data Programme
The Commercial Accommodation Monitor is no longer produced by Stats NZ. The last results published were for the September 2019 month. For more information see Accommodation survey: September 2019.
The Accommodation Data Programme (ADP) is a new research programme launched as the replacement for the Commercial Accommodation Monitor. The ADP collects a small amount of data from accommodation providers each month, collates it, and then publishes reports that can be used to benchmark performance and monitor the industry.
The ADP is funded by the Ministry of Business, Innovation and Employment and managed by NZ tourism data experts Fresh Info.
If you are an accommodation provider who is not yet signed up to the service, please do so here.
Monthly Regional Tourism Estimates (MRTEs)
The Monthly Regional Tourism Estimates (MRTEs) are a new research based on electronic card transaction data and are designed to provide regular updates on both International and Domestic tourism expenditure at a regional level.
Tourism Electronic Card Transaction Spend (TECTs)
The TECTs are an interim replacement to Monthly Regional tourism Estimates (MRTEs) that provide insights into monthly tourism spend.
The TECTs aim to present the measured electronic card transactions (ECT) attributable to tourism but without any attempt to represent the total spend. This method is considered to be the best way to provide spend data to the industry while travel is severely affected by COVID-19 border restrictions.
Airport Passenger Statistics
View the latest international and domestic passenger statistics from the Queenstown International Airport.
International Visitor Arrivals (IVA)
International Visitor Arrivals to New Zealand (IVA) is a monthly report produced by Statistics New Zealand and sponsored by Tourism New Zealand. The report contains detailed tables and graphs of monthly and annual data, showing the number and characteristics of visitor arrivals. Visitor arrivals are defined as overseas residents arriving in New Zealand for a stay of less than 12 months.
Tourism New Zealand Data & Insights Site
Tourism New Zealand works with innovative partners to produce tourism data, insights, and consumer research to help New Zealand businesses market effectively to domestic and international visitors. They have gathered their key data sets that they utilise as well as key consumer and industry insights into one easy-to-use site.
To access the Tourism New Zealand Data & Insights Site please click the link below.
MBIE Tourism Evidence & Insights Centre
In the Tourism Evidence & Insights Centre (TEIC) you'll find insights, data and information about tourism in New Zealand. These resources are for anyone wanting to know more about what's happening in the tourism sector. There are reports, an interactive dashboard and articles addressing common questions. Note that this resource is still under development and some datasets are currently missing.
To access the Tourism Evidence & Insights Centre (TEIC) please click the link below.
New Zealand Regional Tourism Forecasts 2016 - 2022
Since 1999, the Ministry of Business Innovation and Employment has produced forecasts annually for a seven-year projection period. The current forecasts cover the period to 2022. The Ministry forecasts provide expectations on the future tourism demand in New Zealand. The forecasts are intended to support the tourism sector and government in decision making and planning. Data is for international and domestic tourists and variables include visits, visitor nights, length of stay, purpose of visit and visitor origin.